Branding Questionnaire Brief Sheet
Please complete as many questions as possible, if a question is not relevant please simply enter NA. Please note that some questions have a character limit this is to help you refine your answers.
Branding Questionnaire
Business Description:
Maximum remaining characters: 1000
(Please describe your business)
Date:
(When was your company established)
Business Size:
(Please describe your business size)
One Sentence:
Maximum remaining characters: 200
(Please describe your business in one sentance)
USP:
Maximum remaining characters: 500
(Please describe your unique selling point)
Object:
(If you brand was an object what would it be)
Animal:
(If your brand was an animal what would it be)
Industry Perception:
Maximum remaining characters: 1000
(How does your industry perceive you)
Customer Perception:
Maximum remaining characters: 0
(How do customers perceive you)
Competitors:
(Please name 3 competitors)
Customer Profile:
Maximum remaining characters: 1000
(What is your customer profile)
Current Identity:
(Please upload logo sample)
Likes and Dislikes:
Maximum remaining characters: 500
(What do you like and dislike about you brand)
Strap Line:
(If you have a strap line enter it above)
Core Values:
Maximum remaining characters: 500
(If you have defined core values please enter)
Vision:
Maximum remaining characters: 1000
(Please enter you company vision)
Last Words:
Maximum remaining characters: 1500
(If you have anything to add please do)
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